Why talk about CBD now?

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CBDossier
Why talk about CBD now?
By CBDossier • Issue #2 • View online
You might have seen that CBD is more popular than Beyoncé. That’s at least according to Google’s search trends, which also show that CBD’s rise to popularity started to pick up significantly in 2018. But despite a couple of years of intense demand, information about CBD is still a lot harder to come by than Beyoncé coverage. As I’ve heard from many of you, being CBD consumers or working in the field, it’s difficult where to even begin.
Why is that? Why are people interested in CBD now? And how come we still know so little about it?
As a component of the cannabis plant, CBD has been around and consumed by people for thousands of years. Still, for most of the 20th century, it wasn’t accepted in most societies until laws and norms started to change most recently. So let’s take a look at how we got here, and why we should talk about CBD now.
Cannabis prohibition threw us decades behind. It’s about time we catch up. Research into possible medicinal properties of cannabis originated many decades ago. But as cannabis had or has been illegal in many countries around the world, conducting research has been challenging (and still is). Progress has been slow, therefore much is still unknown.
CBD, short for cannabidiol, was first isolated from cannabis in 1940. But it wasn’t until 1963 that researchers led by the Israeli chemist Raphael Mechoulam established the chemical structure of CBD (which, by the way, was isolated from Lebanese hashish). “I was surprised to find out that while morphine had been isolated from opium 150 years previously, and cocaine had been isolated 100 years previously, the chemistry of cannabis was not well known,” Mechoulam said at a congress on epilepsy in 2018. The year after CBD, his research also identified THC, the only psychoactive and most famous compound in cannabis.
Mechoulam’s team also started looking into the possible medicinal benefits of these cannabinoids. Through tests on rats and mice they found that both CBD and THC had antiepileptic properties. But because of its side effects, they disqualified THC as a possible antiepileptic drug.
Despite these promising findings, cannabis prohibition largely prevented further research and significant progress in many parts of the world. Just as cannabis has most recently been legalized for medicinal and recreational use in certain U.S. states and some other countries, the paradigm has started to shift. Today there is still a lot to explore and catch up on.
Officials figured that cannabis isn’t actually that dangerous, especially not CBD. When U.S. chief conservative Mitch McConnell is posing in a field of hemp to reinforce his image of being a “CBD Champion”, that alone must be indicator enough that everyone and their grandma should have easier access to basic information (and independent journalism!) about CBD. While cannabis had globally been classified a dangerous drug for most of the 20th century (which created an even longer lasting taboo), its legalization has picked up some significant speed in the last couple of decades. So much so that legalization to many almost seems like a no-brainer at this point at the very least to enable research, particularly also when it comes to CBD.
A brief timeline:
The demand for CBD is booming, but there’s little guidance on when and how to use it. Depending on which research report you look at, the global CBD market is expected to grow to $34 billion in 2025 or even to $123.2 billion by 2027, which would put it near what Apple last made in a quarter. In any case, sales are expected to keep growing exponentially. Just imagine what will happen when Amazon starts selling CBD as some expect.
At the same time, even though some simplistic headlines and promotions might make CBD look like some kind of miracle drug, it’s not. It likely won’t put you to sleep if you drink ten cups of coffee a day. It probably also won’t cure your anxiety if you’re suffering from trauma you haven’t dealt with. It won’t necessarily make you party like Beyoncé’s Music might.
So while CBD is making its way into more and more households, sooner or later in many countries around the world, we just don’t know that much about it. How and when to take it, how it might interact with other drugs, and how it works.
This is why we need to talk about CBD now.
And this is also why CBDossier is here to help you wrap your mind around it and stay up to date with the latest developments. As always, please send me your thoughts and questions. What is it that you’re googling about CBD? 
Kim

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CBDiaries
With the goal of sharing authentic experiences and bridging knowledge gaps, CBDiaries collect personal accounts from readers to give back to the CBDossier community. If you’d like to contribute, please fill out this form.
CBDiary #2: Sam, 33, from Brooklyn, New York, U.S.
I first became interested in CBD while suffering from a back injury in 2016. A friend from Colorado, who has a really bad back, told me about it at Burning Man, and he gave me some CBD pills. (At the time, CBD was only legal in a few U.S. states that had legalized recreational use of cannabis, among them Colorado.) I tried it to ease the pain and I have been taking it ever since.
How I could tell that it worked for me: It worked for me immediately for the back pain. And it has also helped with insomnia.
Concerns: The dosage is not always clearly explained on the packaging. If the dosage is too high, it might make you too relaxed to drive a car, for example. It would be nice to have some sort of matrix or scale on the packaging for how much to take depending on your height and weight, and the effects you want.
My preferred form of taking CBD: I take drops (a dropper of 1500mg broad-spectrum CBD) every night, one to two hours before going to bed.
Side effects: Too high of a dosage will have adverse effects. Instead of just easing the pain and making me feel relaxed, it can make me feel groggy, almost drowsy. Like I said, I think the packaging doesn’t have enough info on how to take CBD.
Thank you for contributing, Sam. We’ll discuss dosage in a future newsletter edition. Stay tuned.
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